Commercial companies often discover high-performance products like AMSOIL through the rigorous and demanding world of racing. Racing serves as a proving ground where products are pushed to their absolute limits, providing real-world evidence of their reliability and effectiveness. AMSOIL, known for its synthetic lubricants and performance additives, has built a strong reputation in the racing community.AMSOIL Dealer Magazine March 2025 Cover

Commercial companies, seeking to enhance the performance and longevity of their vehicles and equipment, frequently turn to racing results as a benchmark. When they see AMSOIL products consistently delivering superior performance and durability in high-stress racing environments, they are more likely to adopt these products for their own operations. This trust is further bolstered by the extensive testing and certifications that AMSOIL undergoes, ensuring that the products meet the highest standards of quality and performance.

Below is an article that was featured in the March, 2025 AMSOIL Dealer Magazine. We believe that many current AMSOIL customers and accounts have experienced AMSOIL’s Protection and Performance through various types of racing.

JIMMY HENDERSON PROTECTS HIS RACE TRUCKS AND COMMERCIAL EQUIPMENT WITH AMSOIL PRODUCTS

AMSOIL Championship Off-Road Pro4 racer Jimmy Henderson started using AMSOIL products out of necessity. His passion for racing lies in the thrill of competing and overcoming challenges while maintaining patience and self-control. His commitment to continuous improvement focuses on resolving setbacks by analyzing the root cause of failure and implementing long-term solutions.
After repeatedly melting the piston rings in its race trucks, the Henderson Motorsports team determined it needed better oil. The team’s thorough testing of AMSOIL DOMINATOR® Synthetic Racing Oil on the track confirmed its superior performance at extreme temperatures, with no engine failures. Since making the switch three years ago, the enhanced reliability of bearings and piston rings reduced the frequency of engine rebuilds, saving time and money.

“Keep fighting until you get where you want to be.”

Henderson applies the same winning attitude to his Henderson Fab and JB Steel Erectors construction companies, which have been experiencing strong demand for new manufacturing facilities, data centers and warehouses. However, both companies were experiencing frequent downtime due to heavy-equipment failures, despite frequent oil changes.

After experiencing impressive results in racing, Henderson began transitioning all fleet vehicles and commercial equipment to AMSOIL products, including gas and diesel cars, trucks, semis, welders, forklifts, skid steers, cranes and reach lifts. Both companies have experienced smooth transitions to AMSOIL products, and the quarterly maintenance and spending analysis verifies significant increases in oil life and reductions in downtime.

Henderson’s mechanical involvement includes direct performance feedback for race-vehicle setup and a maintenance-spending focus in construction. He says the most challenging aspects of running a race team or business are knowing your competitors, maintaining the equipment and developing the team. He adds that building strong relationships through communication and helping others is the key to success. He increasingly sees high-school students opting for trades over college and believes it’s because they find great purpose and opportunity in mastering a skill and working as a team. Henderson maintains balance between his personal and professional life by integrating hobbies like golf into his work and taking family vacations. He takes pride in his six Pro4 wins, a top-10 finish in the NASCAR Nationwide Series and beating his dad in a Super Late Model race, but his ultimate goals are to win a Pro4 championship and be inducted into the Off-Road Motorsports Hall of Fame. It appears that he’s on the right track.

Shop AMSOIL by the type of equipment or vehicles you have. Shop By Equipment

AMSOIL Offers several wholesale purchase options for business owners. Depending on the size of your business You may want to use the Preferred Customer Program if orders will be less than $400 needed to qualify for free shipping (Preferred Customers get free shipping on $100 orders.) If your business will be purchasing larger volumes yearly you may qualify for an additional 5% – 10% discount based on that previous year volumes. If you have questions on which program would be best for your business get in touch with us so we may evaluate your best AMSOIL account options. Contact Us. or call 931-801-9401 call/text for immediate assistance.

Click here to learn more about the AMSOIL Commercial Account Program.

Click here to learn about the difference between the Preferred Customer Program for business owners or the Commercial Program.

Some Commercial Business types that would be a good fit to begin using AMSOIL in their vehicles and equipment:

Trucking and Logistics Companies – Delivery Services for larger businesses – Construction and Excavation Companies – Crane Operators – Tow Truck Fleets – Oil and Gas Companies and Mining companies – Power Generation – Telecommunications Companies – Agricultural Businesses large farming and ranching – Waste Management Companies – Municipalities, Cities, and County road service – Police, Fire and Rescue – Large Grounds Maintenance companies – Golf courses – Paving / Asphalt Companies etc.